Elasticity of Demand: Formula and Types

What is elasticity in Economics? Before talking extensively about the elasticity of demand, let us look at what elasticity in economics implies. Elasticity in Economics is the measure of the sensitivity of a variable to the change of another variable. It has to do with the degree to which a variable responds …

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Utility in Economics Definition, Theories and Examples

What is Utility in Economics? Utility in Economics is the pleasure/satisfaction a consumer derives from consuming a commodity or service. It is a vital concept of consumer behavior, so we cannot separate the concept of utility from the theory of consumer behavior. The concept of utility The concept refers to the amount …

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Consumer behavior: Types and Theories

What is Consumer Behavior Consumer behavior (also known as buying behavior or consumer decision) in marketing is the study of how customers choose, buy and use goods and services. The aim is to satisfy their needs and wants. These customers can be individuals, groups, or organizations. It is the actions of consumers …

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Gross Domestic Product (GDP) Formula and Calculation

Gross domestic product (GDP) in economics is the monetary value of all the finished products and services produced during a specific time period. It is a broad measure of a country’s domestic production. Therefore, it serves as a gauge of a given country’s health. In other words, GDP measures the value of …

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National Income – Meaning and Concepts

Introduction National income is the total value of income that individuals and enterprises earn in a country. It means the value of goods and services a country produces during a financial year. It is therefore the net income of all economic activities of a country during a year period. We view national …

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Economic systems: The 5 Types of Economies with Examples

Introduction An economic system is a structure of decision-making. It has to do with the policies and entities that shape it. It involves production, firms, distribution of economic outputs, and input allocation. An economic system is a combination of various entities. These entities provide an economic structure that defines the social community. …

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Starting Up A Business: Idea, Financing, Advertising

  Starting up a business anywhere in the world is quite challenging, especially for people who have never had an experience of any sort. The major challenge experienced by a business start-up could range from crafting an idea to developing that idea, raising funds, and many more. It is however worthy to …

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